Iraqi Date Palm Network

Website
2023

UX / UX Design
WordPress Development
SEO Consulting
Digital Strategy
Web Hosting & Maintenance

A new web design with vastly improved structure and navigation help Iraqi Date Palm Network’s different audiences discover their array of content.

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About the Project

The Iraqi Date Palm Network is a voluntary, non-profit work established as an ongoing charity in 2007 funded by its director, Dr. Ibrahim Al-Jboory, in which he collected the scientific archive of palms and dates in Iraq and the Arab world, as well as documenting events, news, and achievements carried out by specialists, as well as amateurs and workers in this field.

Iraqi Date Palm Network - WSM Technologies

Project Goals

Ensure accessible information architecture for easy content discovery by several unique audiences

Align visual elements and storytelling with refreshed branding while improving user navigation

Build out a powerful farm tour locator functionality filtered by user location

Improve organic SEO search results and boost overall conversion

Implement a fully responsive solution backed by WordPress CMS

Color Palette

We aim for a balanced palette that ensures readability and visual appeal, and also consider color psychology to evoke the desired emotions related to your brand. Additionally, ensure good color contrast for accessibility and inclusivity.

Racing Green

#003E2A

Old Lace

#F9F4E8

Light Pink

#DCDCDC

Brown Gray

#888888

Charcoal

#222222

Dark

#181818

Changa

Extra Light

Changa

Medium

Typography

We try to choose a clean, professional typeface that enhances readability and reflects the project's ethos. With clear hierarchy by varying font sizes and weights.